Neutrogena® recognizes these tiis ganda episodes that all women go through, and they've set out to banish these popular skin myths and set the record straight. Ella David-Reyes, Neutrogena's Senior Brand Manager, shares, "Many Filipino women believe in tiis ganda, making it acceptable for them to go through skin irritation and discomfort in the name of beauty. Our main goal is to spread the message that healthy is the new beauty."
And indeed, a lot of women are switching to gentler (and more effective) formulations in lieu of harsh products that strip away moisture and do more damage than good. "Neutrogena®’s products combine scientifically proven formulas with skin-friendly ingredients.” David-Reyes added, “This combination allows Neutrogena® to effectively address skin problems in a healthy and pleasant way."
For someone like me who didn't have perfect skin growing up (I battled oilies and pimples, too) and who thought that washing with a good bar of soap would "get rid of all the bacteria", I've learned to slowly transition to gentler cleansers that don't foam as much yet keeps the pH balance of my skin intact. You'd be surprised how just switching to the right cleanser or moisturizer can do wonders for your skin, and keep wrinkles and dryness at bay.
|with Director Joel Salindong|
|Neutrogena bestsellers that I swear by|
Next is the Ultra Sheer Dry Touch Sunblock SPF 50+, a water- and sweat-proof, non-greasy, sunscreen that leaves a light velvety feel for more comfortable use. The Ultra Sheer™ sun protection range has SPF 50 and has specific variants available for face and body. Best of all, it does not leave that sticky white film (that dreaded white cast) or residue upon application which people have come to associate with most commercial sunscreen products.
The radiant Kim Jones is also the new face of Neutrogena. I met her during the shoot and she is just lovely in person! She shared that Neutrogena is very close to her heart as she's been using the brand while growing up in very sunshine-y Australia. Kim is especially in love with the Neutrogena sunblocks which is really a big part of her skin care regimen especially since she regularly surfs with fiance, actor Jericho Rosales.
For women who aspire for beautifully healthy skin, Kim advises a balance between finding the right skincare brand and living a healthy lifestyle. “Skincare is so important but that’s not all of it. Beauty really does come from within. It will resonate from your personality, your level of fitness, your health, and even your eating habits. All those should be part of your overall beauty regimen.”
Deep Clean™, Ultra Sheer with Helioplex™ and Hydro Boost™, along with other Neutrogena® products, are available for purchase online via www.healthybeautycircle.com.